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PostIQ

For contractors and home-service businesses

You run the business. PostIQ keeps it visible.

Your crew already photographs every job. We turn those photos into branded posts on Google and social, published on a schedule, without you opening a marketing tool.

Text us Call (555) 010-0100

From the job

A photo your crew
already uploaded

IMG_4417 · JobTread
Instagram

Kitchen, Manalapan

Cabinets in, tile Thursday.

Lic. #13VH00000000

Branded · license composited

How it works, drawn. Posts from real customer jobs go here once they are cleared for use.

What do you do?

The argument is different for a roofer than for a remodeler, so each trade gets its own page rather than a paragraph on this one.

General contractors

You subcontract everything except marketing.

Remodelers

Kitchens, baths and whole-home, where the reveal is the pitch.

HVAC companies

Hundreds of reviews, and a profile nobody has posted to since spring.

Plumbers

The profile decides who gets the emergency call.

Electricians

Panels, EV chargers and the trust a license number buys.

Roofers

Storm work, insurance jobs, and proof from the street.

Landscapers and hardscapers

The most photogenic work in the trades, posted by nobody.

Pool builders

A long build, a big number, and a homeowner who shares.

Painting contractors

Before and after is not marketing here. It is the product.

Home builders

A twelve-month build is twelve months of proof.

Not a fit: price-shopped work where the brand barely matters — junk removal, lot mowing, basic cleaning — and franchises, where the brand is not yours to build.

The part everyone else gets stuck on

You already have the content.

Every done-for-you marketing service dies the same way: chasing the contractor for photos. We never have to. Your crew uploads jobsite photos to JobTread or a shared Drive folder as part of running the job. That is the raw material, and it arrives on its own.

Your crew uploads a photo

The same photo they already take, in the tool you already use.

We pick the ones worth posting

Sharp, well-lit, and showing work you want more of.

It goes out branded

Your colors, your logo, your license number, your phone.

Your work first

Your jobs are the star. We fill the gaps.

You have seen the fake before-and-afters. So have your customers, and so has every homeowner deciding whether to trust a contractor online. Every post starts from a photograph your crew took, and the more you send us the more of your work goes out. Where a post needs something you have not given us — a background, a seasonal graphic — we make it, and it is generic by construction. We never generate a room and call it yours, never alter what was built, and never post a job that is not yours.

This is the rule the product is built around, not a promise in the footer.

Nothing to manage

No dashboard. No scheduler. No approvals queue.

You get a text before anything publishes. Reply if you want it stopped, ignore it if you do not. That is the whole interface. If you would rather see everything first, you can, but the default is that the work goes out and you get on with the job.

Compliant by default

Your license number is on every asset.

Several states require a license number in contractor advertising, and it is the kind of thing that is easy to forget on a post made in a hurry. We composite it, along with your phone number, onto everything we publish.

What it costs

One job pays for the year.

PostIQ sits in the range a contractor already spends on lead generation in a week. Against a single kitchen, or a handful of installs, it is not a decision that needs a spreadsheet. Pricing depends on which channels you need, so we quote it on the call.

From the blog

What we are writing about

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Questions

The ones we get asked

Do I have to send you photos?

No. We read the photos your crew already uploads to JobTread, or a Google Drive folder you share with us. If neither exists, we will set the Drive folder up with you; it takes a few minutes.

Is any of this AI-generated imagery?

Some of it, and never your work. Every picture of a job is a real photograph of your job; we add branding, text and layout, and we do not generate or alter the work itself. Where a post needs an image you have not sent us, we make one, and it is generic — a texture, a graphic, an illustration. It never stands in for a project you did, because the moment a homeowner catches a fabricated before-and-after, the trust is gone.

What do I actually have to do?

Answer some questions once, at the start, about the jobs you want more of. After that: nothing, unless you want to stop something. You get a text before posts go out.

How is this different from an agency?

An agency charges several thousand a month and still has to ask you for content. We do not have to ask, because the photos are already there, so the same category of output costs a fraction.

How do I know it is working?

You see what went out, and the numbers underneath it: profile views, calls, direction requests. We would rather show you a number that moved slowly than tell you about brand awareness.

Two minutes on the phone is enough to know.

Tell us what you build and where. We will tell you what we would post, and what it would cost.

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